Friday 18th November was the first time Polar Bear Pitching was organized in Norway. Start-ups and entrepreneurs from across the country gathered to pitch their business ideas from the freezing waters of the Arctic to a jury of investors, as well as the participants of the Tromsø International Film Festival. The event was also live-streamed to spectators across the world.
The event originated in Oulu, Finland, and attracts businesses from across the world who have a keen interest in the Arctic. The winner of the Norwegian championship, Bookis, will now go on to compete in the Finnish finals in Oulu in March.
All the participants at this year’s competition are based around a digital foundation. Bredbåndsfylket saw a unique opportunity to partake as a partner in order to promote the importance of a solid digital infrastructure, which will support business development and the intellectual competence of the future. Bredbåndsfylket sees this especially important for the Arctic, as changing climate constantly reshuffles the living foundations, thus adaption to the digital landscape is key to enable future growth in the region. Digital infrastructure, data centre establishment and cross-border connectivity is an essential element for Arctic development, as was highlighted at the plenary sessions during the Arctic Frontiers conference the following week.
Find out more about Polar Bear Pitching here.